Brand Management

Focusing on talent and culture, Faraz Zaidi will oversee HR for Global Customer Operations, ensuring Unilever is equipped for large-scale evolution

Focusing on talent and culture, Faraz Zaidi will oversee HR for Global Customer Operations, ensuring Unilever is equipped for large-scale evolution
Articles
Luxury fashion CMOs face growing pressure to balance environmental credentials with aspirational brand equity as sustainability reshapes the industry
A collaborative, strategic alliance delivers the frictionless commerce infrastructure brands need to scale and thrive across complex international markets
Beko’s senior leadership transition reveals how strategic succession planning maintains brand momentum and ensures long-term continuity
A collaborative, strategic alliance delivers the frictionless commerce infrastructure brands need to scale and thrive across complex international markets
Luxury fashion CMOs face growing pressure to balance environmental credentials with aspirational brand equity as sustainability reshapes the industry
Nestlé’s 2025 results show how portfolio shifts, targeted investment, and simplified operations drive growth across today's complex global markets
Nestlé’s CEO pivots to four core units, offering vital strategic insights for marketing leaders navigating organisational change and global complexity






