The distinctive ketchup bottle has been reimagined with its ‘Love Lid’ debut, the first ever customisable lid, as Heinz continue to fight a dip in sales
The 'It Always Will be Foot Locker' campaign has been created to reinforce Foot Lockers positioning at the centre of basketball and sneaker culture
Leah Pope has been appointed the new Chief Marketing Officer of Zeta Global, as the company looks to position itself as a leader in enterprise technology
Brand Management
Peeyush Dubey, Chief Marketing Officer of Tech Mahindra, shares how the company has developed its sonic identity and the role of sound in brand strategy
Leadership
Chris Lyn-Sue is succeeding Janna Bromberg as Global Chief Marketing Officer of Papa Johns as the company embarks on a transformation plan
Marketing Strategy
This week, Marketing Chief Magazine reported on the latest news from The Marketing Society, Formula E, Domino's, Virgin Media O2 and more
Sustainability
Sustainability LIVE returns to Manhattan with sessions on decarbonisation, AI applications and supply chain reform scheduled for September 2026
Events
Join 300+ industrial leaders in Rome to explore ERP transformation, AI, supply chain innovation and operational excellence.
BTWS brings together enterprise leaders driving transformation, change, AI and operational excellence. Join those shaping what's next.
BTWS brings together enterprise leaders driving transformation, change, AI and operational excellence. Join those shaping what's next.
MACHINA is Europe's leading Physical AI conference, convening founders, investors, and policymakers shaping humanoid robotics and embodied intelligence.
Tech & AI
Adobe is integrating creative and productivity tools into ChatGPT, enabling users to create images, videos and documents without switching applications
News
Wegovy and Ozempic manufacturer Novo Nordisk has named Omnicom its agency of record for its US media account as it looks to bring awareness to GLP-1s