
The essential news, insights and people influencing global businesses and leaders

The first instalment of this holiday campaign is bringing 'new experiences that inspire discovery' says Veronique Gabai Pinsky, CPO at Bath & Body Works

The marketing campaign is designed to encourage and inspire shoppers ahead of the holiday season, says Walmart Chief Marketing Officer William White
Brand Management
Remote's new brand is designed to match the company's 'ambition and innovation,' according to Job van der Voort, its CEO and co-founder
Leadership
Harry Arnett is returning to Callaway Golf as its Chief Brand Officer after stepping down from his role as CEO of Municipal
Marketing Strategy
With the online purchase of a Domino's pizza, the collaboration gives players the opportunity to win exclusive in-game cosmetics like a pizza-themed cape
Sustainability
Adam Boita, Chief Marketing Officer of Ecologi, delivered a keynote address on the ways marketers are embedding nature into their brand strategy
Events
The MarTech Summit London returns this November as Europe’s flagship MarTech event, bringing together over 600 senior leaders.
DMWF Europe (The Digital Marketing World Forum) will once again return to RAI Amsterdam!
POSSIBLE is where decision makers from brands, agencies, media, creative, culture, and technology come together to drive business forward.
Tech & AI
The partnership highlights how Adobe’s AI technology can power fan engagement, says Marissa Dacay, Global Vice President of Enterprise Marketing at Adobe
News
Mozilla's 'Come Back to Firefox' campaign uses nostalgia to highlight the benefits of the browser, according to John Solomon, CMO of Mozilla





