This is the largest expansion of Sam Altman's OpenAI advertising platform to date, with it first introducing ads in the US market in February

Tech & AI

Research from MarTech firm Site Impact has found that only 27% of respondents feel that brands understand their interests 'very well'

Customer Experience (CX)

Placing a spotlight on overlooked construction workers, Carhartt partners with NFL to commemorate the hardworking people required to construct a stadium

Marketing Strategy

Events

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The London EV Show 2026 brings together global leaders in EVs, charging, energy and technology to accelerate electric mobility and net zero transport.

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Join global tech leaders, startups and investors at LEAP 2026 in Riyadh. Explore AI, deep tech, fintech and digital transformation.

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Join 300+ industrial leaders in Rome to explore ERP transformation, AI, supply chain innovation and operational excellence.

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BTWS brings together enterprise leaders driving transformation, change, AI and operational excellence. Join those shaping what's next.

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