Adform and ChatGPT Ads are helping users to get more insights into how consumers are engaging with their ads, says Stefan Sommer, Chief Growth Officer
Steve Cecchini is PUMA's new Senior Vice President of Sports Marketing, and is aiming to further strengthen the company's sports marketing ecosystem
Boots's 'Give it Some Boots' brand platform champions a range of real-life moments, says Chief Marketing Officer Charlotte Lock
Brand Management
Travis Kelce’s fashion debut for the fashion designer’s Fall 2026 collection is accompanied by his new dog for a quiet luxury aesthetic
Leadership
Emma Chalwin, the CMO of Workday, is succeeding Jill Kramer as Chief Marketing Officer of Accenture after Jill left the company in December 2025
Marketing Strategy
The new marketing campaign is designed to help Aflac 'inspire' consumers to 'take a fresh look' at the company, says Chief Marketing Officer Garth Knutson
Sustainability
Campbell Global's rebrand to JP Morgan Natural Capital signals a new era in nature-based investing, says CEO Angie Davis
Events
Join senior banking leaders in New York to explore AI, cybersecurity, digital transformation and the future of financial services.
Join 200+ senior banking leaders in London for two days of AI, cybersecurity, digital transformation and future-of-banking insights.
Future Grid & AI Data Centres Europe 2026 unites 500+ leaders in Frankfurt to shape scalable, low-carbon power and digital infrastructure for AI.
Join senior logistics leaders in London to explore warehousing, fulfilment, technology and the future of lower-carbon retail distribution.
Tech & AI
Data quality can impact marketing performance and brand reputation, says Guy Hanson, VP of Customer Engagement at Validity
News
Declining organic traffic could be due to issues with measurement rather than a product failure, says Joseph Enever, Senior Director Analyst at Gartner