
The brand's new campaign will develop a platform that brings together Wayfair's work surrounding customer experience, says Paul Toms, CMO at Wayfair

Laura Hogan has been named Chief Marketing Officer of Molton Brown, as Kao Group continues its strategic investment in global cosmetics growth

Devon's Point, WPP's new production facility, will help the company bring AI capabilities and creativity under one roof, says WPP CEO Cindy Rose
Brand Management
After appointing Publicis Group as its leading media partner, PepsiCo launches 'House of Brands' campaign to showcase its lesser known brands to consumers.
Leadership
Dhritiman 'DD' Dasgupta has been appointed Chief Marketing Officer of Equinix, after two years as the company's Vice President of Product Marketing
Marketing Strategy
This week, Marketing Chief covered Vodafone's latest marketing campaign and Amy Ellis Durini's appointment as KFC's first ever Chief Brand Officer
Sustainability
IKEA is promoting sustainable lifestyles through its marketing, says Connor Hill, Circular and Sustainable Living Manager of Group Sustainability
Events
Tech & AI
Pinterest's Visual Search Ads are designed to place advertisers at critical decision points on the platform, according to Pinterest CEO Bill Ready
News
DoorDash's NHL partnership can help the company tap into a highly engaged fanbase, says Gina Igwe, Vice President of Brand, Creative and Consumer Marketing





