
The campaign has been designed to create a 'world that customers want to step into' says Barbra Sainsurin, Global CMO of Anthropologie

Jenna Bromberg, formerly CMO of Papa Johns, will be taking over from Jeff Baker as Chief Marketing Officer of Arby's in November 2026

Recommendation is one of the strongest signals a brand can earn, according to Ryan Gross, SVP Data Products, Client Services at YouGov
Brand Management
The campaign marks the first major work with Chipotle’s agency partner GUT, with Chief Brand Officer Fernando Machado saying it’s designed to be fun
Leadership
Patrick Finnegan is continuing his 16 year tenure at General Motors by taking on the role of Chevrolet's Global Marketing Director, aiming to drive growth
Marketing Strategy
Ashley Gatehouse, Chief Marketing Officer of Accenture Edge, delivered a keynote speech on the scope of a CMOs role becoming blurred and solutions to this
Sustainability
Adam Boita, Chief Marketing Officer of Ecologi, delivered a keynote address on the ways marketers are embedding nature into their brand strategy
Events
DMWF Europe (The Digital Marketing World Forum) will once again return to RAI Amsterdam!
POSSIBLE is where decision makers from brands, agencies, media, creative, culture, and technology come together to drive business forward.
Tech & AI
Speakers such as Ashley Gatehouse, CMO of Accenture Edge and Viola De Girolami, Keynote Speaker and Team Facilitator, explored how AI is changing marketing
News
Many customers feel that nothing changes when they give feedback, says Michelle Brigman, Contact Center Principal at Quantum Metric




