Amy Ellis Durini joins KFC as its first Chief Brand Officer, driving global brand strategy for Yum! Brands' flagship QSR following a major 2026 rebrand
Poor consumer experience can be highly detrimental for a brand, Michelle Brigman, Contact Center Principal at Quantum Metric, tells Marketing Chief
Travis Kelce’s fashion debut for the fashion designer’s Fall 2026 collection is accompanied by his new dog for a quiet luxury aesthetic
Brand Management
The campaign stars Fernando Mendoza and is designed to bring money conversations to life, says Scott Ford, US Bank's President of Wealth Management
Leadership
Craig Inglis’ appointment will unify the retail group’s approach to customers and marketing, creating consistency across all its brands
Marketing Strategy
NFL audiences can drive meaningful action long after a game ends, says Jim Minnich, SVP, Revenue and Yield Management of Disney Advertising
Sustainability
Cindy Tervoort, TENZING's Chief Marketing Officer, explores how the challenger brand is disrupting the energy drink market with its natural energy offering
Events
Future Grid & AI Data Centres Europe 2026 unites 500+ leaders in Frankfurt to shape scalable, low-carbon power and digital infrastructure for AI.
Join senior logistics leaders in London to explore warehousing, fulfilment, technology and the future of lower-carbon retail distribution.
The London EV Show 2026 brings together global leaders in EVs, charging, energy and technology to accelerate electric mobility and net zero transport.
Join global tech leaders, startups and investors at LEAP 2026 in Riyadh. Explore AI, deep tech, fintech and digital transformation.
Tech & AI
Data quality can impact marketing performance and brand reputation, says Guy Hanson, VP of Customer Engagement at Validity
News
This Hellmann's campaign is designed to celebrate what brings people together on game day, says Jessica Grigoriou, SVP Marketing, Condiments for Unilever