
The marketing campaign is designed to encourage and inspire shoppers ahead of the holiday season, says Walmart Chief Marketing Officer William White

Amy Weisenbach is joining learning platform Coursera in November following two years as Chief Marketing Officer of The New York Times

The decision to end the 32-year-long sponsorship follows a 2026 campaign that underperformed on expectations, according to McDonald's CFO Ian Borden
Brand Management
Remote's new brand is designed to match the company's 'ambition and innovation,' according to Job van der Voort, its CEO and co-founder
Leadership
Harry Arnett is returning to Callaway Golf as its Chief Brand Officer after stepping down from his role as CEO of Municipal
Marketing Strategy
Ashley Gatehouse, Chief Marketing Officer of Accenture Edge, delivered a keynote speech on the scope of a CMOs role becoming blurred and solutions to this
Sustainability
Adam Boita, Chief Marketing Officer of Ecologi, delivered a keynote address on the ways marketers are embedding nature into their brand strategy
Events
The MarTech Summit London returns this November as Europe’s flagship MarTech event, bringing together over 600 senior leaders.
DMWF Europe (The Digital Marketing World Forum) will once again return to RAI Amsterdam!
POSSIBLE is where decision makers from brands, agencies, media, creative, culture, and technology come together to drive business forward.





