
The partnership has been designed to inspire more people to get into basketball and aims to see 2.5 million young people participate in sporting activities

Speakers such as Ashley Gatehouse, CMO of Accenture Edge and Viola De Girolami, Keynote Speaker and Team Facilitator, explored how AI is changing marketing

Stacy Green, Chief People and Sustainability Officer of BizClik, opened the CXO Summit with her keynote address
Brand Management
The features aim to give advertisers’ direct control through an experience that feels native to Discord says Nabib El-Rahman, VP of Product, Business
Leadership
The CEO of WPP Creative and Global CEO of VML Jon Cook, will be stepping down, with Eric Campbell taking over as Global CEO of VML in March 2027
Marketing Strategy
This week, Marketing Chief covered Formula E's refreshed brand identity and Amélie Fortier-Cyr's appointment to the CDMO role at L'Oréal Canada
Sustainability
IKEA is promoting sustainable lifestyles through its marketing, says Connor Hill, Circular and Sustainable Living Manager of Group Sustainability
Events
DMWF Europe (The Digital Marketing World Forum) will once again return to RAI Amsterdam!
POSSIBLE is where decision makers from brands, agencies, media, creative, culture, and technology come together to drive business forward.





