Marketing Chief ranks the top 10 companies that have the largest marketing spends, including L’Oréal and American Express
Omnicom folds two media agencies into one as it cuts 7,200 roles since buying Interpublic, with analysts expecting the same again by 2027
Companies such as Hyundai and Febreze designed unique campaigns globally to increase brand visibility with a key focus on the Fifa World Cup
Brand Management
According to Formula E CMO Ellie Norman, the partnership is designed to help Formula E drive growth and connect with a future-focused audience
Leadership
The new leadership structure will align WWP’s growth, client leadership and a deepened expertise across the portfolio categories
Marketing Strategy
The strategic partnership will allow the two companies to work together on menu options and products across parks, cruises and streaming
Sustainability
AORA Mexico is Sephora's first zero-plastic brand, using locally sourced ingredients and metal packaging to challenge industry sustainability standards
Events
MACHINA is Europe's leading Physical AI conference, convening founders, investors, and policymakers shaping humanoid robotics and embodied intelligence.
RAISE Summit: the world's most influential AI leadership gathering at the Carrousel du Louvre, where deal-making, policy, and strategy converge.
Greenbuild 2026 brings together 10,000+ professionals to explore the latest in sustainable, resilient and healthy building solutions
Procurement Magazine, in association with Amazon Business, examines the future of contract lifecycle management.
Tech & AI
Santander and Visa test consent-driven automated purchases across five markets as consumer adoption data suggests shift in shopping behaviour
News
Rebrand follows spin-off from Siemens AG and ends licensing deal as energy group pursues independent identity with unified market presence