As the NFL's Official Spirits Sponsor, Jameson will receive exclusive marketing rights and designation across the football season
Simon Mouyal has succeeded Colin Fleming as Chief Marketing Officer of ServiceNow, during a 'defining moment' for the company
Jeff Dodds acknowledges that his recent appointment comes as the world approaches one of the most important periods in marketing history
Brand Management
The campaign is bringing shameless nostalgia to its advertisements with retro pop-culture collabs and classic designs to target a forgotten generation
Leadership
Roberto Stanichi is taking on the Chief Marketing and Brand Officer role at Mattel after spending more than 20 years with the company
Marketing Strategy
This week, Marketing Chief Magazine reported on the latest news from Omnicom, Burger King, Masco, Sky Media, Armani Beauty and more
Sustainability
Virgin Media O2 is redirecting part of its marketing spend to nature restoration, joining an industry initiative targeting £200m (US$262m) for UK projects
Events
BTWS brings together enterprise leaders driving transformation, change, AI and operational excellence. Join those shaping what's next.
BTWS brings together enterprise leaders driving transformation, change, AI and operational excellence. Join those shaping what's next.
MACHINA is Europe's leading Physical AI conference, convening founders, investors, and policymakers shaping humanoid robotics and embodied intelligence.
RAISE Summit: the world's most influential AI leadership gathering at the Carrousel du Louvre, where deal-making, policy, and strategy converge.
Tech & AI
At the CXO Summit, senior marketing executives outline strategic frameworks for scaling artificial intelligence while protecting corporate reputation
News
LEGO has announced a treasure hunt across record stores around the world to promote its LEGO Editions Olivia Rodrigo collection