Bo Hellberg, Chief Marketing Officer of String Furniture, shares his insights on AI's role in marketing ahead of the CXO Summit on 7-8th October 2026

Tech & AI

After appointing Publicis Group as its leading media partner, PepsiCo launches 'House of Brands' campaign to showcase its lesser known brands to consumers.

Brand Management

On has named Kylian Mbappé a new brand ambassador as it breaks into football, with co-CEO David Allemann saying he wants On to be the brand of the future

Brand Management

Marketing Strategy

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This week, Marketing Chief covered Vodafone's latest marketing campaign and Amy Ellis Durini's appointment as KFC's first ever Chief Brand Officer

Events

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Explore resilient supply chains, AI, operational excellence and agile, sustainable transformation.

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Connect with senior logistics executives at the exclusive Supply Chain Summit 2026 in Dallas, Texas, to discuss AI integration and network resilience

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Join senior procurement executives at the invitation-only CPO Summit 2026 in Dallas, Texas, to explore AI adoption, risk strategy, and talent solutions

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Discover Go Green Now’s Inner Circle at Circular Tech Expo, bringing together sustainability leaders for industry awards and networking.

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