This is the largest expansion of Sam Altman's OpenAI advertising platform to date, with it first introducing ads in the US market in February
Research from MarTech firm Site Impact has found that only 27% of respondents feel that brands understand their interests 'very well'
Placing a spotlight on overlooked construction workers, Carhartt partners with NFL to commemorate the hardworking people required to construct a stadium
Brand Management
Research from Brand Finance highlights the world's most valuable brands, which include tech giants such as Apple, Microsoft, Google and Amazon
Leadership
Lizzie Dewhurst has been named the Chief Marketing Officer of Publicis Groupe Middle East, amid an 'exciting time' for the company's regional operations
Marketing Strategy
The comedic series has been launched across social media to mark the beginning of a 12 month partnership created to embody authenticity
Sustainability
Sustainability LIVE returns to Manhattan with sessions on decarbonisation, AI applications and supply chain reform scheduled for September 2026
Events
The London EV Show 2026 brings together global leaders in EVs, charging, energy and technology to accelerate electric mobility and net zero transport.
Join global tech leaders, startups and investors at LEAP 2026 in Riyadh. Explore AI, deep tech, fintech and digital transformation.
Join 300+ industrial leaders in Rome to explore ERP transformation, AI, supply chain innovation and operational excellence.
BTWS brings together enterprise leaders driving transformation, change, AI and operational excellence. Join those shaping what's next.