
Monzo is using its new campaign to enter a bold new chapter of advertising and integrates sonic branding for the first time to reflect growth trajectory

Greg Brooks’s role will set new strategic direction for Sky Media and support its next phase of growth through the rise of competition in advertising

Giorgio Armani Beauty has named freeskier Eileen Gu its Global Make-up Ambassador, a bet on athletes as they chase younger buyers and the Chinese market
Brand Management
Omnicom folds two media agencies into one as it cuts 7,200 roles since buying Interpublic, with analysts expecting the same again by 2027
Leadership
Introducing the new leadership role will accelerate Masco’s growth strategy and explore opportunities to strengthen its customer engagement
Marketing Strategy
Companies such as Hyundai and Febreze designed unique campaigns globally to increase brand visibility with a key focus on the Fifa World Cup
Sustainability
AORA Mexico is Sephora's first zero-plastic brand, using locally sourced ingredients and metal packaging to challenge industry sustainability standards
Events
Tech & AI
At the CXO Summit, senior marketing executives outline strategic frameworks for scaling artificial intelligence while protecting corporate reputation
News
A Times Square digital takeover marked SK hynix's Nasdaq debut, turning a capital markets listing into a large-scale campaign






