This week, Marketing Chief covered Formula E's refreshed brand identity and Amélie Fortier-Cyr's appointment to the CDMO role at L'Oréal Canada
The M&S and Sephora partnership looks to create a better experience for consumers, says John Lyttle, Managing Director of Fashion, Home & Beauty at M&S
Ashley Gatehouse, Chief Marketing Officer of Accenture Edge, sits down with Marketing Chief ahead of the CXO Summit on 7th-8th October 2026
Brand Management
The âInside Outâ campaign centralises guests and uses the iconic Target bag to tell stories in joyful ways says Scott Swartz, VP of Creative at Target
Leadership
Valerie Carlson, Global Chief Creative Officer of Critical Mass, explores how marketing is evolving ahead of the CXO Summit on 7th-8th October 2026
Marketing Strategy
Gap's 'Fashiontainment' (fashion and entertainment) platform is designed to build fandom, says Pam Kaufman, Gap's Chief Entertainment Officer
Sustainability
IKEA is promoting sustainable lifestyles through its marketing, says Connor Hill, Circular and Sustainable Living Manager of Group Sustainability
Events
DMWF Europe (The Digital Marketing World Forum) will once again return to RAI Amsterdam!
POSSIBLE is where decision makers from brands, agencies, media, creative, culture, and technology come together to drive business forward.
Powering Next-Gen Data Centers USA: accelerating time-to-power, grid capacity & energy infrastructure insights. Dallas, Texas, 15-16 December 2026
TechEx Europe 2026 takes place on 19-20 October at the RAI, Amsterdam, convening senior enterprise technology leaders across Europe.
Tech & AI
Jasper Martens, Chief Marketing Officer of PensionBee, discusses the impacts AI is having on marketing ahead of the CXO Summit on 7th-8th October 2026
News
Devon's Point, WPP's new production facility, will help the company bring AI capabilities and creativity under one roof, says WPP CEO Cindy Rose