
The new brand campaign is designed to spotlight creatives working in Starbucks coffeehouses and encourage people to work in store
LEGO's Chief Product and Marketing Officer Julia Goldin was awarded the honour at Cannes Lions and recognised for her work in transforming LEGO's brand

Novartis and Fallon's 'Relax Your Tight End' has won the Cannes Lions Pharma Grand Prix for a Super Bowl prostate-screening campaign
Brand Management
New research from Gartner finds that many brands are stuck in a loop where a lack of investment in branding is leading to a lack of confidence in results
Leadership
Jennifer Delvicchio is taking on the CMO role at McDonald's Canada after around five years of marketing leadership roles at the company
Marketing Strategy
This week, Marketing Chief Magazine reported on the latest news from WPP, Microsoft, McDonald's Adobe and more
Sustainability
Formula 1 targets net zero by 2030 as teams and partners use climate goals to expand audience reach and commercial positioning in global sports market
Events
Tech & AI
Research from McKinsey finds that organisations that redesign marketing through an AI lens can see significant improvements in productivity and revenue
News
Year-round collaboration between the tournament and tech partner produces tools that blend 150 years of tennis heritage with advanced data platforms







