
Embedded payment tools could determine which wellness platforms retain customers and which lose them to poor user experience

The hotel group reduced carbon emissions intensity at franchised properties by 36% compared to 2008 by embedding sustainability into operations
Marketing Chief looks at the biggest stories from the past few days, featuring the likes of McKinsey, Cognizant Moment, Adobe, Formula 1 and more
Brand Management
New research from Gartner finds that many brands are stuck in a loop where a lack of investment in branding is leading to a lack of confidence in results
Leadership
Massimiliano Di Silvestre will take over the role from Enrico Galliera after Ferrari received backlash for the launch of its first-ever EV
Marketing Strategy
Novartis and Fallon's 'Relax Your Tight End' has won the Cannes Lions Pharma Grand Prix for a Super Bowl prostate-screening campaign
Sustainability
European shoppers want lower prices and better availability before embracing sustainable personal care formats, according to Amcor research
Events
Tech & AI
The acquisition is designed to help the company expand Walmart Connect, its retail media network, by increasing its CTV ads offering
News
Year-round collaboration between the tournament and tech partner produces tools that blend 150 years of tennis heritage with advanced data platforms






