This week, Marketing Chief Magazine reported on the latest news from WPP, Microsoft, McDonald's Adobe and more
The company's advertising business has surpassed a US$2bn annualised revenue run rate as Uber expands its ad offerings across Uber, Uber Eats and offsite
Coach's new campaign has been created to build a 'new model for luxury storytelling,' featuring people such as Charli xcx and Malala Yousafzai
Brand Management
New research from Gartner finds that many brands are stuck in a loop where a lack of investment in branding is leading to a lack of confidence in results
Leadership
Jennifer Delvicchio is taking on the CMO role at McDonald's Canada after around five years of marketing leadership roles at the company
Marketing Strategy
The retailer has announced a £500m (US$672m) investment in locally grown produce to align product range with consumer preference
Sustainability
Channel 4 has announced the winners of its second B Corp competition, which offers free advertising airtime to improve awareness of the B Corp movement
Events
MACHINA is Europe's leading Physical AI conference, convening founders, investors, and policymakers shaping humanoid robotics and embodied intelligence.
RAISE Summit: the world's most influential AI leadership gathering at the Carrousel du Louvre, where deal-making, policy, and strategy converge.
Greenbuild 2026 brings together 10,000+ professionals to explore the latest in sustainable, resilient and healthy building solutions
Procurement Magazine, in association with Amazon Business, examines the future of contract lifecycle management.
Tech & AI
Adobe and LinkedIn have partnered to prepare the marketing workforce for increases in automation, as the need for AI literacy in the industry rises
News
Former IKEA executive Lucy Slinger joins as CFO to support Primark's expansion strategy and strengthen financial operations across key markets