Marketing Strategy
Marketing Chief looks at the biggest stories from the past few days, featuring the likes of McKinsey, Cognizant Moment, Adobe, Formula 1 and more
Marketing Chief looks at the biggest stories from the past few days, featuring the likes of McKinsey, Cognizant Moment, Adobe, Formula 1 and more
Articles
Benedetto Vigna says criticism of the Luce model misrepresents Ferrari's strategy and dismisses comparisons to Chinese EVs
Monzo partners with Virgin Media O2 and 1GLOBAL to launch eSIM-based mobile service, targeting 14 million customers through its banking app this summer
This week, Marketing Chief Magazine reported on the latest news from Deloitte, Optimizely, OpenAI, Unilever, Ahrefs and more
Monzo partners with Virgin Media O2 and 1GLOBAL to launch eSIM-based mobile service, targeting 14 million customers through its banking app this summer
Benedetto Vigna says criticism of the Luce model misrepresents Ferrari's strategy and dismisses comparisons to Chinese EVs
As the Official Personal Care Sponsor of the FIFA World Cup 2026, Unilever says its campaign is designed to ensure fans are 'fresh for every stage'
Footwear group Caleres confirms its new finance chief amid its US$667m sales forecast and multi-brand portfolio strategy for first quarter results